Kodak launches Kodak Moments for iPad

A newly launched photo book application for iPad is bringing a familiar name to mobile photography: Kodak Alaris is debuting “Kodak Moments for iPad,” an app that lets consumers create and order photo books, prints and enlargements using drag-and-drop on iPad.

Competitor Shutterfly should not too concerned, however.

Kodak Alaris, for those unfamiliar, is the personalized and document imaging businesses group that retained the license to the Kodak brand following Eastman Kodak Co.’s exit from bankruptcy last fall. The company today offers several photography-focused mobile applications for consumers on iOS and Android.

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